Special Advertising Section
Marcia Perry believes in dreaming big. After getting her start in radio, in her home state of Ohio at the age of 18, she moved to Nashville when she turned 20, determined to become the first black female country singer. Those dreams, however, transformed in an unexpected way.
“In the radio business, I fell in love with connecting consumers and brands,” Perry relates. “That was my natural talent—finding that connection and then building relationships. Once I found my niche, the rest was history.”
Perry’s talents brought her to central Pennsylvania nine years ago to launch a startup ad agency, where she built a $2.5 million portfolio. But another dream was calling.
She formed Perry Media Group (PMG) in November of 2014, offering a full range of marketing services—brand planning, advertising, public relations, project management, creative production, website development and creation of promotional materials. Her client list includes the Pennsylvania Housing Finance Agency (PHFA), Dauphin County, The Mill in Hershey and the Delaware River Port Authority (DRPA).
Based in Harrisburg, Perry enjoys having a second office close to her Hershey home, so the single mom can spend quality time with her daughter. She references a video she recently produced for a speaking engagement: Clips show Perry slipping back and forth from her role as mom—picking her daughter up from school, into her professional work life, meeting with area dignitaries and giving advice on networking.
Perry says she prides herself on giving each client’s project her personal touch. “When you work with me, I become a member of the family, a part of the team. My years of experience have also given me the opportunity to understand what it means to be resourceful, flexible and innovative.”
She is especially passionate about creating marketing campaigns that connect with ethnic audiences. “I see a need in central Pennsylvania to help government agencies, small businesses and nonprofits connect with multi-cultural audiences,” Perry says. “I am striving to build business models that turn limited resources into infinite possibilities for them.” Spoken like a woman who truly likes to dream big.
PMG | Harrisburg | Hershey | Philadelphia www.pmg.media | marcia@pmg.media | 717-317-9262 Back to The Faces of the Susquehanna Valley